THAT NEW, NEW ISH
APRIL JAYNE DESIGNS
Designer + Model // April Jayne
Photographer + Editor // Calvin Anderson
SERVICES PROVIDED:
CREATIVE DIRECTION + PHOTOGRAPHY
![](https://cdn.myportfolio.com/de842d7d-ff79-4606-b166-f83b865fa3e7/c7729a6a-7cf3-429a-8aeb-1759f29b1ce3_rw_1920.jpg?h=10f50e84d6ceb0814951caa1542e0516)
Creme de la Creme high-low split sweater
01. / Vision
April had some new pieces that she needed to upload to the site. We wanted to capture a versatile & inviting aesthetic to show off the versatile designs.
![](https://cdn.myportfolio.com/de842d7d-ff79-4606-b166-f83b865fa3e7/f2e7b71f-2e71-4a3f-87e2-84631a5c5575_rw_1920.jpg?h=81b77be718df72fb5bb164c3b5681eb9)
![](https://cdn.myportfolio.com/de842d7d-ff79-4606-b166-f83b865fa3e7/8bafd03b-baee-4e67-80ea-b28f4da4bd02_rw_1920.jpg?h=786586fae0dc7e692b072b2d92ddd410)
02. / OUTCOME
We set up a space that felt like home. Using a ruffled background, foliage, a couple of trinkets, and topping it off with a chandelier lamp, we were able to make this catalog of photos look iconic.
![](https://cdn.myportfolio.com/de842d7d-ff79-4606-b166-f83b865fa3e7/ff82275b-0a6a-4ca5-8511-2daa01a004ca_rw_1920.jpg?h=80bc145a15a74252eefae4aaeb5ec360)
![](https://cdn.myportfolio.com/de842d7d-ff79-4606-b166-f83b865fa3e7/b4f88a52-98fd-46d1-ae90-125677471a0a_rw_1920.jpg?h=69fe039896ad3640ca252e94fc2685a8)
![](https://cdn.myportfolio.com/de842d7d-ff79-4606-b166-f83b865fa3e7/f7d8cee9-8461-4d55-9fc4-d130221ddf65_rw_1920.jpg?h=515c8b0676d21418905dc3fda4225b02)
![Bite The Bullet | Custom Jacket](https://cdn.myportfolio.com/de842d7d-ff79-4606-b166-f83b865fa3e7/c93c2c50-be3c-42af-9da8-31bb735a984b_rw_1920.jpg?h=f8c8737db9d56a7663a4fd4040a959a6)
Bite The Bullet | Custom Jacket
![Bite The Bullet | Custom Jacket](https://cdn.myportfolio.com/de842d7d-ff79-4606-b166-f83b865fa3e7/39228ea9-062b-4b12-98fa-4caed7308d0c_rw_1920.jpg?h=53b88e7c653ce72b77aef9a7886b489f)
Bite The Bullet | Custom Jacket
![Bite The Bullet | Custom Jacket](https://cdn.myportfolio.com/de842d7d-ff79-4606-b166-f83b865fa3e7/39524493-ff08-4e15-b945-c1c9edcb7a20_rw_1920.jpg?h=86e794253d40d5d89e0e4245cfcab79b)
Bite The Bullet | Custom Jacket
![Rattler Cropped Leather Jacket](https://cdn.myportfolio.com/de842d7d-ff79-4606-b166-f83b865fa3e7/a4e3d9fa-8dac-4df7-b3ec-808e654e04e2_rw_1920.jpg?h=1d33636b1f45261a53dc85d0d43e955c)
Rattler Cropped Leather Jacket
![Rattler Cropped Leather Jacket](https://cdn.myportfolio.com/de842d7d-ff79-4606-b166-f83b865fa3e7/6fd7b258-4ad3-4411-a790-3f8570e351d6_rw_1920.jpg?h=a7168a9e263baaeebbf6daa2f32268d5)